A Tale of Two [Data Platforms] – Valnet’s GA4 Migration Story
At the beginning of 2024, our team at Valnet decided to invest in our own reporting product. We had already built a platform that aggregated and presented data from our […]
Leading in Fast-Paced Environments: Empowering People to Build Success
Many people try to define leadership, but it’s rarely that simple. There’s no universal formula—leadership is inherently adaptable. If I were conducting an orchestra or running a vineyard […]
The Critical Importance of Industry Events and Supporting the Community
In my time as the Content Director of the Odyssey Group at Valnet, I’ve had the privilege of attending a variety of shows in the gaming industry. These events come
From Acquisition to Acceleration: CarBuzz’s Growth Story
Time has flown by since Valnet acquired CarBuzz 11 months ago, an online automotive platform and news publication that boasts millions of readers in North America […]
Developing A Multiple Focal Point Strategy For Facebook Engagement
Over the years, publishers have discussed how Facebook has become a failing strategy for their content operations. Sometimes, website traffic was completely decimated […]
Building For The Future Of Gaming Media
When I first joined Valnet as the General Manager of the company’s gaming division, Odyssey Group, we operated three large-scale gaming publications: Game Rant, TheGamer, […]